Marketing

Afternoons@Ahuja: October 16, 2014

Afternoons@Ahuja: Marketing in 2015 An Agency Perspective

The inaugural event for the 2014-2015 Afternoons at Ahuja event kicked off with an agency perspective of Marketing in 2015. The event was attended by nearly 100 Cleveland State University students and Northeast Ohio marketing and communications professionals.

Read an overview of the October 16, 2014 event here:

http://www.pr2020.com/blog/marketing-trends-to-watch-in-2015

Panelists:

Paul Roetzer, Founder & CEO of PR 20/20, author of The Marketing Performance Blueprint and The Marketing Agency Blueprint

Creator of Marketing Agency Insider and Marketing Score, a regular contributor to leading industry blogs, a frequent speaker on the topics of agency management, content marketing, inbound marketing, marketing measurement, marketing performand, publication relations, social media and strategy.

Jason Therrien, President of thunder::tech, an integrated marketing agency

A respected speaker, he has presented on integrated marketing, digital marketing, branding and social media. Quoted in USA Today, AdAge, Time, Crain's and other media outlets, he is also active in his community sitting on the boards for several nonprofits and volunteering his time.

Megan Kacvinsky, Executive Vice President of Account & Media Services at Point to Point

Kacvinsky is an accomplished interactive marketing professional with over 13 years in financial service, consumer products, retail, B2B and telecommunications industries. Kacvinsky recently received the "Women of Professional Excellence" award from YWCA Greater Cleveland. Recipients are selected for their professional accomplishments, dedication to their organization and commitment to the community.