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School of Communication
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Professor
inducted into hall of fame
By Melissa Miller
This is a very happy day for me. I am indeed both honored
and humbled by this great recognition, Rob Spademan said to the
crowded luncheon on May 17, when he accepted his induction into the Cleveland
Advertising Association (CAA) Hall of Fame. Spademan, who is a adjunct
faculty at the School of Communication, was honored for his outstanding
long-term contributions to advertising, his innovative pursuit to further
himself in the field and his creative skills that are advanced beyond
the industry standards.
"I fell in love with the notion of advertising
in high school, Spademan told the crowd at Window on the River.
As a youth he said how he would sneak off to the Avon Lake Public Library
to read the Advertising Age while day-dreaming about a future career in
the field.
While capturing his dreams, Spademan has committed 20 years of involvement
along with the CAA, serving on all major committees, office chairs and
as president from 1989-1999. The CAA offers professional educational courses,
social activities, fundraisers, networking agendas, speaker series and
much more creative and professional guidance oriented activities for its
650 plus members. Spademan teaches the master course for the CAA each
spring.
While today I am serving on our District 5 board and will become
governor next summer, I remain involved and committed to the Cleveland
Advertising Association, Spademan said.
In 2001 Spademan established a scholarship at the CAA in his name, given
to a deserving student each January. Then in the fall of 2003 he started
teaching a variety of Public Relations and Advertising classes at Cleveland
State University, including Principals of Advertising (COM 360), which
he will teach this fall.
Spademan currently works as the director of Marketing and Sales for Pfingsten
Publishing in Cleveland, the largest producer of its kind in the country.
There he works to produce art shows and related trade publications in
the United States.
In his Speech Spademan said, I would like to acknowledge my fellow
faculty members and students from Cleveland State University, who are
here today. I dont know how many of you know this, but just
last year the Ohio Board of Regents gave us permission to form a School
of Communication at CSU. We are now in the process of forming majors
and finalizing plans to ensure that our profession is fed with an ongoing
pool of homegrown talent for generations to come. Thank you CSU. Go
Vikings!
Spademan believes he and the other 102 Hall of Famers share one true virtue
of passion. A passion for the business that defines logic, science
and proof. Passion for the business that has changed over the years,
still demanding creativity, the ability to keep up with communicative
innovations and that when gets done right delivers a feeling that
no other profession can. Thankful that his passion came
early in life Spademan considers himself honored and one of the lucky
ones.
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