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Contact

Phone: 216.687.4771
Fax: 216.687.5135
   (attn: Marketing)
marketing@csuohio.edu

Campus Location
Monte Ahuja Hall, Rm. 460
1860 East 18th Street

Mailing Address
Cleveland State University
Nance College of
Business Administration
Department of Marketing
2121 Euclid Avenue
BU 460
Cleveland, OH 44115-2214

NOON@NANCE:Marketing innovation


November 9, 2006: Product And Service Innovation

New products and services generate revenues and competitive advantage. For many organizations new product and service innovation is the engine powering long term success.

  • Time: 11:30-1:00
  • Complimentary Admission
  • Location: 1860 E. 18th Street, Cleveland, OH, Room 118

Register Now>>

Please join us on Thursday, November 9, 2006 for a spirited discussion on Product and Service Innovation. We will discuss how companies in Northeast Ohio are dealing with these important challenges.

  • Product Ideation.  How do you create an environment that produces a steady stream of great new product/service ideas?

  • Idea Screening.  How do you tell the difference between a great idea and a not so great idea?
  • Test Marketing.  Identifying the right test market is necessary to evaluate and adjust your marketing strategy.  A look at web-based tools that can help lower testing costs.

Panelists

Moderator

  • Jim D Orazio (Faculty Member, Nance College of Business and
    President, Practical Web Strategies)


Please join the hundreds of professionals and students have made Noon@Nance part of their Thursday schedule and learn more about current trends and best practices in marketing


For More Information


Contact our event moderator, Jim D’Orazio at jdorazio@csuohio.edu.

Register Now>>

 

Web Contact:
Ann Csongei
a.csongei@csuohio.edu
216.687.2027
Cleveland State University   •   2121 Euclid Avenue, Cleveland, OH 44115-2214   •   216.687.2000
This page last modified Tuesday, 29-Jan-08 08:41:19