Each semester, a marketing consulting course is offered through the Department of Marketing. In this course that is required for all marketing majors, students learn more about marketing strategy through lecture, discussion and practice. Students work in teams to develop a comprehensive marketing plan for a company or non-profit organization. Through the client project, students have the opportunity to gain real-world business experience. Clients from past semesters include The Cleveland Orchestra, Vitamix, Hyland Software, Noteworth Federal Credit Union and PanAm Brands.
For more information, please see the course catalog description here.